{"product_id":"are-you-being-found-on-google-search-engine-optimisation-seo","title":"Are You Being Found on Google— Search Engine Optimisation (SEO)","description":"\u003cp\u003e\u003cspan\u003eIs your business appearing when potential customers search for your products or services?\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSearch Engine Optimisation (SEO) helps improve your website’s visibility in Google and other search engines, making it easier for customers to discover your business online.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAt Insight N Strategy Co., we take a data-driven approach to SEO, using keyword research, website performance insights, competitor analysis and digital marketing analytics to identify opportunities for improvement.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOur initial SEO review can include:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan\u003eKeyword Research:\u003c\/span\u003e\u003cspan\u003e Identifying relevant search terms, customer search intent and opportunities to improve website visibility.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eGoogle Search Performance:\u003c\/span\u003e\u003cspan\u003e Reviewing available Google Search Console data, including search impressions, clicks, click-through rates (CTR) and average search position.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eWebsite SEO Review:\u003c\/span\u003e\u003cspan\u003e Assessing page titles, meta descriptions, headings, content structure, internal linking and on-page optimisation opportunities.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eCompetitor Analysis:\u003c\/span\u003e\u003cspan\u003e Examining how competing businesses position themselves in search results and identifying potential keyword and content opportunities.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eSearch Traffic Analysis:\u003c\/span\u003e\u003cspan\u003e Reviewing available Google Analytics data to better understand organic website traffic, visitor behaviour and engagement.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eContent Optimisation Recommendations:\u003c\/span\u003e\u003cspan\u003e Identifying opportunities to improve website copy, keyword relevance and content quality.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eA\/B Testing Opportunities:\u003c\/span\u003e\u003cspan\u003e Identifying where controlled testing of headlines, calls to action and landing-page content may improve visitor engagement and conversions.\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003ePerformance Recommendations:\u003c\/span\u003e\u003cspan\u003e Providing practical, prioritised recommendations based on available data to strengthen your website’s search visibility.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhat’s included?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAn initial review of your website’s SEO performance and a summary of recommended improvements, helping you understand where your business currently stands and what steps could improve its online presence.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFurther SEO implementation, testing and ongoing performance monitoring are available by quotation.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eInvestment: $195 NZD\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e*Search engine rankings and traffic outcomes cannot be guaranteed. The depth of analysis depends on available website data and access to relevant analytics tools.\u003c\/span\u003e\u003c\/p\u003e","brand":"Insight \u0026 Strategy Co.","offers":[{"title":"Default Title","offer_id":67710757732543,"sku":null,"price":195.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0793\/6268\/7167\/files\/3EA973DA-AAD9-4FB9-8B12-7464F386D724.png?v=1792539733","url":"https:\/\/insightandstrategyco.nz\/products\/are-you-being-found-on-google-search-engine-optimisation-seo","provider":"Insight \u0026 Strategy Co.","version":"1.0","type":"link"}